Superbowl XL

Yeah, I watched it. I’m not really a fan of either team but you could make a case to root for either team if you are an Iowa Hawkeye fan. With Seattle, it’s the Seahawks….. shorten that to ‘Hawks and that’s Iowa!! And the Iowa Hawkeye football team uniforms are patterned after the Steelers uniforms. Yeah, either team works for the undecided Iowa fan.

We went to friends’ home for a party to watch the game… well to watch the commercials and hype wrapped around a football game. The Best and Worst of the ads, IMHO, were:

  • The best was the Ameriquest Mortgage ad “Turbulence”. Being a person who has spent what seems like a lot of time on an airplane, that one really caught me. It also drives home the fact that we shouldn’t judge something on its appearance.
  • The worst was the Burger King ad “Whopperettes”. I think Burger King needs to rethink their entire ad line using the King; they just haven’t even been as good as average.
  • The most sentimental (read: tear-jerker) ad was the Anheuser-Busch ad “Clydesdale American Dream” where the colt tried pulling the Anheuser-Busch wagon and didn’t know that his parents were helping him. Kind of a statement about how parents stand behind their kids.
  • The most openly sexual was the Sony ad “Click”, where the remote control made the female jogger run in slow motion and focused in on her breasts bouncing while she ran.
  • The funniest was the FedEx ad “Caveman”. Is it stereotypical that uncaring upper management abuses the worker? This was absolutely hilarious, though.
  • The most innuendo was the Go-Daddy ad “Approved”. While there was reference to the infamous “wardrobe malfunction” and you were waiting for something like that to happen, it simply didn’t. But that didn’t detract from the implied sexuality in the ad.

So any thoughts on your part about the ads (or maybe even the game!!)?

 
     


     
 

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  • Austin said:  
    (On February 8th, 2006 at 9:32 pm)

    I wasn’t able to watch the entire game (homework, etc.) but I would have to say the best commercial I saw was the Michelob Light “Touch Football”. “You were open and now you’re closed!”

    As for the game, I was glad the Steelers won. The story was there with Jerome Bettis, and I like Big Ben.

 
     
     
 

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